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Advanced Nutrition Programme™ is committed to the environment and on a continuous journey to clean label.

Our Managing Director, David Alpert, is a passionate marine photographer who, appalled by the evidential damage to the marine ecosystem, took the decision to re-brand the Advanced Nutrition Programme™ range and introduce 100% environmentally friendly and recyclable paper-based packaging in 2017.

In addition, David insists on:

  • plant-based ingredients where ever possible
  • full traceability of ingredients
  • purified fish oils
  • a sophisticated climate-controlled packaging environment to ensure highest quality control of products within the range.

Our brand 'paper sculpture' illustration demonstrates the key elements of the Advanced Nutrition Programme™ story. It features components representing science, sustainability and ingredients, three core cornerstones of our brand. The illustration is depicted on our packaging, our communications and brings our sustainable brand story to life.