Sustainable Story
Advanced Nutrition Programme™ is committed to the environment and on a continuous journey to clean label.
Our Managing Director, David Alpert, is a passionate marine photographer who, appalled by the evidential damage to the marine ecosystem, took the decision to re-brand the Advanced Nutrition Programme™ range and introduce 100% environmentally friendly and recyclable paper-based packaging in 2017.
In addition, David insists on:
- plant-based ingredients where ever possible
- full traceability of ingredients
- purified fish oils
- a sophisticated climate-controlled packaging environment to ensure highest quality control of products within the range.
Our brand ‘paper sculpture’ illustration demonstrates the key elements of the Advanced Nutrition Programme™ story. It features components representing science, sustainability and ingredients, three core cornerstones of our brand. The illustration is depicted on our packaging, our communications and brings our sustainable brand story to life.